Coffee with Larry, April 3, 2024, Boston less than two weeks from now, Shoe brands that do well in challenging times, and Shoe brands that, well, just do not seem to get it!

This is my daily chat with #RunBlogRun viewers and track fans on all things track & field!

This is my daily chat with #RunBlogRun viewers and track fans on all things track & field!

This is #coffeewithLarry for Wednesday, April 3, 2024!

Coffee with Larry is sponsored by JAMBAR, the Original Organic Artisan Sports Energy Bar founded in 2021 by Jenny Maxwell. You can find JAMBAR at www.jambar. Chock full of organic ingredients, made in small batches in Northern California, with 34 grams of carbs and 10 grams of protein, sweetened with maple syrup, JAMBAR should be your sports energy bar.

Please use code LARRY15 for a 15 % discount for coaches, athletes, and fans! Please support the brands that support our sport. Please go to www.jambar.com , #jambar, #partner, #CoffeewithLarry, #sportsenergybars, #organicartsansportsenergybars,

Our topics:

1. The Boston Marathon is just 12 days away, April 15, 2024, www.bostonmarathon.com.

2. This is the first year of Bank of America sponsorship, which replaced long-time sponsor John Hancock, who began in 1986 and ended in 2023.

3. The NYC Marathon has 165,000 applications for this year, so that tells you about the sport’s health.

4. Brands like HOKA, ON Running, and Brooks continue to thrive in an environment where many brands are treading water.

5. adidas continues to build momentum with new products and the move from the Kanye West era to other collaborators.

6. NIKE is hiring 35-40 new EKINS (Nike running reps), as the media questions the existence of current CEO John Donahue.

7. NIKE is building relationships with DSW, FootLocker and running retail after walking slowly away. Another brand should be wetting their pants.

8. Under Armour is now under the Kevin Plank watch again. The Media loves to kick his butt; the truth is, his management team did what they were told to do, and the consumer has lost confidence in their footwear. A complete revamp, where management listens to footwear professionals, would be in order.

9. Saucony has excellent shoes, but Wolverine Worldwide, the holding company that almost killed Brooks in the 1980s-1990s, may just do that with Saucony. Most of their marketing team, many of…